Make your brand easier
for AI to understand

Turn your website and approved brand knowledge into a clearer source for AI without changing what your human visitors see. No website rebuild required.

Try your website

Your website today

AI-ready with Optiview

Illustrative Northstar comparison: a website and its underlying HTML beside a structured brand source published with Optiview, with a sample AI answer.

Public preview. No connection or changes to your website.

WHY IT MATTERS

Your next customer may discover you through an AI answer.

AI doesn’t always get the full picture from your website. Important product details, differentiators and answers can be difficult to retrieve—or missing entirely.

  1. Clean

    Prepare your website content

    Organize captured facts, headings and links into a readable source.

  2. Add Context

    Add your brand knowledge

    Add the product details, expertise and answers only your team knows.

  3. Review

    Check what you’ll share

    Review the facts, wording and sources before publishing.

  4. Publish

    Publish approved updates

    After supported setup, workspace admins publish without routine website-code releases.

ONE PLATFORM. THREE WAYS TO PUT IT TO WORK.

FROM INSIGHT TO ACTION

Turn visibility findings into published improvements.

Your website stays the same. Your team controls the information you publish for AI.

After supported setup, workspace admins publish approved updates; your web team controls the connection. Keep your existing monitoring tools to measure outcomes. AI services decide what they retrieve, use or cite.

How it connects See what you can verify

One website. One complete publishing workflow.

AI-ready publishing. $99 / month / website.

Prepare your content. Add your expertise. Review and publish.

See what’s included

USD, plus applicable tax. Eligible 30-day trial; payment method upfront. Invite-only access.

PRIVATE BETA

See what AI can read from your website

Try a public preview, or request access to start publishing approved updates.

Try your website

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