---
optiview_delivery: edge_optimized
content_type: semantic_markdown
source_url: https://optiview.ai/ai-audit/
brand_content: included
publication_version: "9.0"
published_at: 2026-10-16T20:36:07Z
composition_version: composition-v2.1.0
presentation_version: presentation-v1.2.3
brand_content_source: narrative_graph
delivery_publication: graph:33
narrative_versions:
  - 33
narrative_version: 33
---

# Your website looks great. Underneath, it’s a mess.

Your customers see a beautiful website. Underneath it sit scripts, bloated code, endless navigation, repeated content and layers of complexity.

OPTIVIEW / AI AUDIT[How the audit works](https://optiview.ai/ai-audit/#signal-method)

FREE AI AUDIT

Somewhere in all that noise is what your business actually wants to say.

Let’s see how much gets in the way.

Audit my website

Free. No account. One real webpage, taken apart.

AN ACTUAL PAGE WE AUDITED APPLE.COM

BEHIND THE WEBSITE

**78,601**Captured HTML sample tokens

```
<!DOCTYPE html>
<html xmlns="http://www.w3.org/1999/xhtml" xml:lang="en-US" lang="en-US" prefix="og: http://ogp.me/ns#" class="js no-touch progressive-image enhanced no-reduced-motion desktop no-retina no-tablet no-windows no-android no-safari chrome no-firefox no-edge no-iphone no-ipad" dir="ltr"><head></head><body class="ac-nav-overlap globalheader-dark globalnav-scrim" data-anim-scroll-group="body"><div>
	
	
	
	
	



	
	
	


	
		

































<meta charset="utf-8">

<link rel="canonical" href="https://www.apple.com/">


	
	<link rel="alternate" href="https://www.apple.com/" hreflang="en-US"><link rel="alternate" href="https://www.apple.com/ae-ar/" hreflang="ar-AE"><link rel="alternate" href="https://www.apple.com/ae/" hreflang="en-AE"><link rel="alternate" href="https://www.apple.com/am/" hreflang="en-AM"><link rel="alternate" href="https://www.apple.com/at/" hreflang="de-AT"><link rel="alternate" href="https://www.apple.com/au/" hreflang="en-AU"><link rel="alternate" href="https://www.apple.com/az/" hreflang="en-AZ"><link rel="alternate" href="https://www.apple.com/befr/" hreflang="fr-BE"><link rel="alternate" href="https://www.apple.com/benl/" hreflang="nl-BE"><link rel="alternate" href="https://www.apple.com/bg/" hreflang="bg-BG"><link rel="alternate" href="https://www.apple.com/bh-ar/" hreflang="ar-BH"><link rel="alternate" href="https://www.apple.com/bh/" hreflang="en-BH"><link rel="alternate" href="https://www.apple.com/br/" hreflang="pt-BR"><link rel="alternate" href="https://www.apple.com/bw/" hreflang="en-BW"><link rel="alternate" href="https://www.apple.com/ca/" hreflang="en-CA"><link rel="alternate" href="https://www.apple.com/ca/fr/" hreflang="fr-CA"><link rel="alternate" href="https://www.apple.com/cf/" hreflang="fr-CF"><link rel="alternate" href="https://www.apple.com/chde/" hreflang="de-CH"><link rel="alternate" href="https://www.apple.com/chfr/" hreflang="fr-CH"><link rel="alternate" href="https://www.apple.com/ci/" hreflang="fr-CI"><link rel="alternate" href="https://www.apple.com/cl/" hreflang="es-CL"><link rel="alternate" 
```

With Optiview

**7,411**Optiview-prepared tokens

### MacBook Pro

PROLED XDR Display

Available starting 11.6

*   [Learn more](https://www.apple.com/macbook-pro/proled-xdr-display/)
*   [Pre-order](https://www.apple.com/us/shop/goto/buy_mac/macbook_pro_proled_xdr)

A much clearer source.

THE PROBLEM

## Your website is carrying a lot of baggage.

Modern websites weren’t designed for AI. They were built for visual experiences, complex interfaces, analytics, personalization and countless other demands.

All of that machinery adds up. The important information? It’s often buried beneath the machinery that delivers it.

**We think it’s time to separate the message from the mess.**

THE AUDIT

## We’re going to take your website apart.

01 / EXPOSE THE BLOAT

### See what’s really inside your website.

We pull apart the captured page to show how much of it is scripts, markup, embedded data, navigation and actual content.

02 / FIND THE SIGNAL

### See what survives the extraction.

We compare what a standard text extractor produces with the cleaner, structured version prepared by Optiview.

03 / SEE THE DIFFERENCE

### Find out what’s wasting space—and what’s worth keeping.

Explore the token burden, inspect the actual text and see where meaningful content gets lost in the clutter.

THE TRANSFORMATION

## Less website. More meaning.

Your business doesn’t need another layer of complexity to communicate with AI. It needs a clearer version of what it already knows.

**That’s what Optiview builds.**

Your website stays exactly as your customers know it. Optiview prepares a cleaner, more structured source for AI to consume.

[Run your free AI Audit](https://optiview.ai/ai-audit/#signal-url) See the mess. See the difference. See what Optiview can do.[Explore the methodology](https://optiview.ai/ai-audit-methodology.html)

## Additional source context

All that website machinery. A much clearer source.Different representations of the same captured page.

Make your business clearer to AI.

### Explore

[Publish](https://optiview.ai/products/publish/) · [Parse](https://optiview.ai/products/parse/) · [Retrieve](https://optiview.ai/products/retrieve/) · [Pricing](https://optiview.ai/pricing/)

### Learn

[Guides](https://optiview.ai/resources/) · [Developer docs](https://optiview.ai/developers/) · [Research & thinking](https://optiview.ai/research/) · [Experiments & methods](https://optiview.ai/proof/) · [AI agent directory](https://optiview.ai/agents/) · [FAQ](https://optiview.ai/faq/)

### Company

[About Optiview](https://optiview.ai/about/) · [Agencies](https://optiview.ai/partners/) · [Contact](https://optiview.ai/#contact) · [Privacy](https://optiview.ai/privacy/) · [Billing terms](https://optiview.ai/billing-policy/)


---

# Published brand narrative

# Site-wide brand information

## Who we are

### Optiview — Parse, Retrieve and Publish for AI

Optiview helps businesses and developers make website information easier for AI to use. Parse converts supplied HTML into clean Markdown and source metadata. Retrieve fetches an eligible public HTTPS webpage and prepares its content. Publish helps a verified business prepare its own website content and make approved Narrative Graph context available through a supported connection.

Parse and Retrieve use application keys and a prepaid developer wallet. Publish has separate website setup, ownership checks and a subscription. Optiview does not control whether an outside AI service discovers, uses or cites the resulting content.

Applies to: Optiview

## Why we matter

### A clearer source, from website content to business context

Webpages mix useful information with navigation, layout and application code. Businesses may also have important qualifications, answers and context that are not clearly published.

Optiview gives developers a way to prepare source content for their applications, and gives businesses a way to publish the context their teams approve. Your application chooses how to use Parse and Retrieve results. Your business controls what it publishes through Publish.

Clearer publishing makes information available; it does not determine an AI system’s answer. Each outside service chooses its own retrieval, recommendations and citations.

## What we offer

### Three products, with separate jobs and clear pricing

- **Optiview Parse:** Supply complete HTML and a source URL. Receive clean Markdown, source and output hashes, parser details and processing warnings. Parse does not fetch the URL or execute JavaScript. A successful page uses 1 credit.
- **Optiview Retrieve:** Supply one eligible public HTTPS URL. Optiview checks supported access and publisher policies, fetches anonymous static HTML and parses it. It does not search the web, execute JavaScript, bypass a login or access private networks. A successful page uses 5 credits total, including parsing.
- **Developer credits:** USD $20 buys 20,000 credits shared by Parse and Retrieve. There is no developer subscription, automatic recharge or scheduled credit expiration. Failed jobs consume no credits. Applicable taxes and the total appear at checkout. Source size, quotas and retention limits apply.
- **Optiview Publish:** USD $99 per website per month plus applicable tax. Connect a verified website, review the prepared source and optionally maintain approved Narrative Graph context in Identity, Story, Offerings, Trust, Knowledge and Actions. Choose site-wide or exact-page scope. Saving drafts does not publish them. Eligible AI tools can receive prepared Markdown or HTML through supported delivery, while ordinary visitors keep the normal website.

Developer credits do not purchase Publish subscriptions. Parse and Retrieve do not add a customer’s private Narrative Graph to arbitrary third-party pages. See https://optiview.ai/pricing/ and https://optiview.ai/developers/ for the current offer and limits.

## Why trust us

### Inspect the output and understand what the evidence establishes

Developers can inspect the prepared Markdown, job status, source metadata, processing warnings and credit ledger. Retrieve records the public source response it observed; Parse identifies supplied HTML rather than claiming to verify the current origin.

Publish administrators can review parser output, the combined published-output preview, source checks and publication history. A preview is separate from a recorded live delivery. Saved edits remain separate from the active publication until explicitly published.

Our experiment pages contain selected first-party AI conversations and source comparisons. Delivery records establish what was served, not downstream ingestion, recommendations, citations or revenue. Observed language matches do not establish causation or a consistent visibility improvement. Explore the evidence and limitations at https://optiview.ai/proof/.

## Helpful knowledge

### Common questions about the three products

**Which product should I use?**
Use Parse when you already have HTML. Use Retrieve when you need Optiview to fetch one eligible public page first. Use Publish when your business wants to prepare its verified website and publish approved context.

**Do Parse and Retrieve require website ownership or DNS changes?**
No website connection is needed for these developer products. You remain responsible for source rights and permitted downstream use. Public availability does not grant a reuse license.

**How do developer accounts and keys work?**
Create a developer workspace and save the personal sign-in key and offline recovery code. Create scoped service keys for server-side applications. Email is an unverified contact identifier, not account-ownership proof or an email-only recovery method. Keep all credentials private.

**Can my agent use Optiview?**
The authenticated developer API returns prepared content for your application or model. A downloadable JavaScript client and local MCP adapter are available. Your host must authorize sources and any credit expenditure. Compatibility does not establish adoption or a partnership with an AI provider.

**Does the API include my private Narrative Graph?**
Parse and Retrieve are source-only. Verified website publishing and approved publisher context belong to the separate Publish workflow.

**Does Publish replace our website or CMS?**
No. Your website stays in its existing system. Your web team establishes and tests a supported connection. Your team reviews and explicitly publishes any Narrative Graph additions. Ordinary visitors retain the normal website experience.

**Does every AI tool get the prepared version?**
No. Delivery depends on the website connection, source eligibility and the request. Some tools explicitly request Markdown; supported AI requests may also receive prepared Markdown or HTML through eligible delivery paths. Traditional search crawlers retain the original website response. A claimed tool name does not prove the requester’s identity.

**Does the demo publish or save to our workspace?**
No. The public demo is a separate preview. Its AI-generated examples require review and do not transfer automatically into an approved publication.

**Will Optiview guarantee citations or recommendations?**
No. Optiview prepares and publishes sources. Outside AI services choose what to retrieve, use and cite.

## What to do next

### Choose your starting point

- [Compare Parse, Retrieve and Publish](https://optiview.ai/products/) to choose the right workflow.
- [Create a developer workspace](https://app.optiview.ai/developers) for self-service Parse and Retrieve, then add credits and create an application key.
- [Read the API quickstart and agent-tool setup](https://optiview.ai/developers/) for request examples, supported sources, errors, quotas and downloads.
- [Review pricing and terms](https://optiview.ai/pricing/) for prepaid credits and the separate Publish plan.
- [Preview your website](https://optiview.ai/demo/) to inspect prepared content and explore unapproved narrative examples without connecting or publishing.
- [Plan Publish setup](https://optiview.ai/onboarding/) with your web team. Publishing requires ownership checks, review and a supported connection; contact [hello@optiview.ai](mailto:hello@optiview.ai) for assisted setup.

Already using Publish? Review your Narrative Graph, publish approved changes explicitly, inspect the combined source in Markdown and check recorded delivery in Activity. Keep your existing visibility tools to study downstream AI answers.